There is a paradox when it comes to brand design. Trends change all the time, but the brand must stay the same, retaining its essence, its values, and its image.
On the one hand, a brand must remain recognizable. On the other hand, it cannot afford to be outdated. To…
Everyone seems obsessed with Black Friday. I’d write about it too if I didn’t have more valuable information to impart. What’s more important than Black Friday and other holidays? Understanding the smart way to use holidays for your business, that’s what. And I mean any holidays. …
When a digital product fails to meet expectations, its owner starts desperately looking for an explanation. The site looks good, all the functions are there — so where are the active users? The high conversion rates? What went wrong?
Before shelling out on expensive testing, consider your website or app…
Any designer wants to know how to retain users through design. Is there a way to do that? You try to find answers, but all you get are marketing tips. …
Many people view Black Friday as merely a hunt for gullible customers, and holidays as a way to increase profits. But hunting is not business. While you can catch a couple of animals, the rest will invariably scatter.
A truly successful business pursues other goals.
They are, first and foremost…
Each designer’s vision and experience are unique. And no matter its wealth and breadth, it’s still only one person’s experience. There are many ways of enriching it. One of the best methods is to study the experiences of other designers. Looking at their work is good and useful; but what’s…
For a designer, competitive website analysis is an essential planning stage. It’s a way to get both indispensable info and inspiration.
The problem is that many designers only tend to notice the visuals. They make a critical assessment of design and consider the analysis done. …
Many people are plagued by outdated stereotypes, believing that illustration lies squarely in the realm of art and has nothing to do with business. (Try telling that to Warner Brothers or Walt Disney Studios!) …
Did you know that you already have a brand? Yes, even if you don’t run a business and haven’t spent a penny on branding. Even if you have never heard this term before, you have a brand. How is this possible?
In a certain sense, every person has a “brand.”…
We are not here to tell you about the dangers of sedentary jobs or how computers are harmful to your eyesight. Everyone is tired of Captain Obvious. We designers are practical. When it comes to design quality, we care a lot. …
UI/UX Design and Development. Let’s create something wonderful together! hello@outcrowd.io
